Create a Social Media Campaign celebrating festive times with Peroni Nastro Azzurro. Enhancing on the "Live Every Moment" message.
Enjoy the presence not just the presents.
I navigated this project from start to finish, coming up with the overall Creative Platform to video editing the final concepts.
The final outcome showcased 6 Instagram Reels.
SERIES OF MOMENTS THAT MATTER INSTAGRAM REELS
PERONI GLOBAL SOCIAL
Using footage from TVC shoots create a series of social first concepts for Instagram Reels, which can be used globally across all key markets.
I looked through footage from the shoots and put together 2 concepts, which repurposed the content on social in the best way. Creating a series of Instagram Reels.
FULL OF LIFE REELS
A STORY THROUGH STILLS